Senior Marketing Manager

Posted on Sep 21, 2024 by MasterBrand Cabinets LLC
Seattle, WA
Other
Immediate Start
Annual Salary
Full-Time
Job Description

We are seeking a creative, experienced, and data-driven marketing leader to create and execute integrated marketing strategies for a suite of web-based services designed for homeowners and trade professionals. This is an exciting opportunity to build an appealing new brand that aims to disrupt the repair & remodeling industry by taking it from stressful to streamlined.

As the Senior Marketing Manager, you will be responsible for developing an integrated strategy that builds brand awareness and drives traffic to our online services. You will think strategically and analytically about the business opportunity, competitive landscape, marketing trends, user behavior. You will be responsible for selecting and managing a set of creative vendors. You will partner with our amazing data team to implement and refine full-funnel tracking strategies and processes that allow us to understand and improve our results. You will recommend and gain alignment on new or updated campaigns and tactics that allow us to find the best next users of our products, and take advantage of the enthusiasm of our existing users.

This is an exciting opportunity to play a crucial role in building a new brand and business. If you are passionate about building amazing brands and thrive in a fast-paced startup environment supported by a strong enterprise, we would love to hear from you.  This position will work a hybrid schedule with 2-3 days per week reporting to the Kirkland, WA office.

Responsibilities

Build and optimize the marketing strategy for a new brand and a suite of digital services

Select vendors to provide excellent advice and deliver outstanding marketing materials and tactics

Deliver on our brand’s promise and appeal with breakthrough creative and sharp campaign execution across paid and organic media (social, ad platform, SEO, email, and other)

Monitor competitive and category landscape to spot new opportunities and update our strategy accordingly

Implement processes to track, measure, and report on marketing metrics

Analyze data, market research, and customer feedback to identify areas for improvement

Prepare reports and recommendations for leadership and other departments

Assume responsibility for budgeting, tracking marketing expenses, and analyzing ROI

Reference: 202108279

https://jobs.careeraddict.com/post/95492566

Senior Marketing Manager

Posted on Sep 21, 2024 by MasterBrand Cabinets LLC

Seattle, WA
Other
Immediate Start
Annual Salary
Full-Time
Job Description

We are seeking a creative, experienced, and data-driven marketing leader to create and execute integrated marketing strategies for a suite of web-based services designed for homeowners and trade professionals. This is an exciting opportunity to build an appealing new brand that aims to disrupt the repair & remodeling industry by taking it from stressful to streamlined.

As the Senior Marketing Manager, you will be responsible for developing an integrated strategy that builds brand awareness and drives traffic to our online services. You will think strategically and analytically about the business opportunity, competitive landscape, marketing trends, user behavior. You will be responsible for selecting and managing a set of creative vendors. You will partner with our amazing data team to implement and refine full-funnel tracking strategies and processes that allow us to understand and improve our results. You will recommend and gain alignment on new or updated campaigns and tactics that allow us to find the best next users of our products, and take advantage of the enthusiasm of our existing users.

This is an exciting opportunity to play a crucial role in building a new brand and business. If you are passionate about building amazing brands and thrive in a fast-paced startup environment supported by a strong enterprise, we would love to hear from you.  This position will work a hybrid schedule with 2-3 days per week reporting to the Kirkland, WA office.

Responsibilities

Build and optimize the marketing strategy for a new brand and a suite of digital services

Select vendors to provide excellent advice and deliver outstanding marketing materials and tactics

Deliver on our brand’s promise and appeal with breakthrough creative and sharp campaign execution across paid and organic media (social, ad platform, SEO, email, and other)

Monitor competitive and category landscape to spot new opportunities and update our strategy accordingly

Implement processes to track, measure, and report on marketing metrics

Analyze data, market research, and customer feedback to identify areas for improvement

Prepare reports and recommendations for leadership and other departments

Assume responsibility for budgeting, tracking marketing expenses, and analyzing ROI

Reference: 202108279

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