Job Description

Team

The Transformation Office partners with our Chief Customer Officer, Chief Digital Information Officer, Chief Transformation Officers, and Digital Technology SVPs (DTLT) on our 360-degree approach to customer, partner and internal employee engagements. The team collaborates with senior leadership across the company to create long-term trusted relationships with key customers, accelerate our scale to $20B, and help make ServiceNow the best place to work.

Role

This is an extraordinary opportunity to partner daily with our Executive Practitioners to elevate CxO engagements, increase wallet share, and curate thought leadership.

We are looking for a brilliant storyteller, who can communicate the ServiceNow mission from a variety of perspectives. As ServiceNow grows and we engage with executives across all industries, our narrative is more important than ever.

This role will be part of the Transformation Office (TO) and partner closely with field sales, marketing and product teams to help scale CCO, CDIO, CTO, DTLT impact by creating and executing an events driven customer engagement strategy.

Event Strategy and Planning​

Create exec-level summary view of event strategy (TO and Now on Now) and ensure alignment with key marketing stakeholders​

Rolling quarterly planning of comprehensive events strategy for CCO/DTLT/CTO executive practitioners and Now on Now​

Establish relationships with field marketing to increase ROI with those events​

Assist in developing key themes and messages for agenda / content​

Documented game plan of all NOW hosted and 3rd party events cross referenced to each practitioner​

Strategize and document game plan for “optimal” Now on Now experience across all relevant events globally​

Proactively determine 3rd party event strategy (is it worth it, is there a speaking opportunity, etc.)

Event Execution​

Plan, create, track, and communicate milestones for main NOW events (SKO, FF, K2X, WF, Summits) ​

Coordinate Advocate & Exec support on audience acquisition activities (curated emails, top targets by region/leader, etc.). Own invite process for TO (aligned with Mktg/Sales or exec initial outreach or follow ups). ​

Coordinate support from Advocate staff and Now on Now team​

Scale comms across EA’s to ensure team is up to speed on key logistics ​

Coordinate program logistics including production support​

Drive ABM activities across key accounts for Now on Now digital events (at scale Marquee motion)​

Create a follow-up/reporting on each event (client themes/insights, meetings, pipeline touched, next steps)