Northern Area Sales Manager

Join a global leader in decentralised automation technology, delivering innovative solutions that streamline electrical installations and improve machine efficiency. With a strong focus on connectivity, I/O systems, and power distribution, you will support manufacturers and systems integrators in optimising performance across modern industrial environments throughout the Northern Region of the UK.

Northern Area Sales Manager

£45000 - £60000 + Company Car, Bonus, Private Medical, Pension

Home Base. Ideal North East. Ref: 25367

We are seeking a proactive and commercially driven Sales Executive to join our growing team. This role is ideal for someone who thrives on building relationships, identifying new business opportunities, and staying ahead of market trends.

You will play a key role in driving revenue growth by developing client partnerships, delivering tailored solutions, and anticipating future industry developments to position our products effectively. Key Responsibilities:

Sales & Business Development

Identify and engage prospective customers through research, outreach, and networking
Develop innovative sales strategies to attract and retain clients
Build strong, long-term relationships with existing and new customers
Offer tailored product solutions based on individual client needs
Client Management

Conduct regular client visits and maintain consistent communication
Educate clients on product updates, features, and benefits
Handle customer enquiries and resolve complaints efficiently
Arrange product trials and demonstrations where appropriate
Commercial & Administrative Duties

Prepare and follow up on quotations and proposals
Negotiate contracts, pricing, and payment terms
Ensure adherence to company payment policies
Maintain accurate sales records and produce regular reports
Submit weekly sales reports and expense claims
Market Awareness & Strategy

Monitor industry trends and predict future market developments
Maintain up-to-date knowledge of company products and competitor offerings
Develop a strong understanding of customers’ industries and challenges
Provide insights and feedback to management on customer needs and market opportunities
Operations & Support

Coordinate delivery, installation, and servicing of products
Ensure after-sales support, including handling faults and servicing requests
Assist in planning sales budgets and targets
Represent the company at trade shows, exhibitions, and conferences
What We’re Looking For

Proven experience in sales, business development, or account management
Strong communication, negotiation, and relationship-building skills
Ability to work independently and manage a weekly schedule of client visits
Commercial awareness with the ability to spot trends and opportunities
Highly organised with good reporting and administrative skills
Full UK driving licence
What We Offer

Competitive salary with performance-based incentives
Exposure to industry events and networking opportunities
Supportive and dynamic team environment
Ideally located in North East region, this role will cover all northern regions including Scotland.

For further information please contact Sharon Hill