Marketing Specialist
Posted on Dec 9, 2024 by Source Technology
Opfikon, Zürich, Switzerland
IT
Immediate Start
Annual Salary
Contract/Project
Our client, a Swiss telecommunications agencey, is seeking a Marketing Specialist to join their customer centricity team.
7 month initial contract with the view to extend.
Responsibilities
7 month initial contract with the view to extend.
Responsibilities
- Track, analyze, and optimize existing campaign performance using analytics tools and customer journey insights.
- Develop and implement end-to-end campaigns across web channels including email and SMS ensuring alignment with eCommerce objectives.
- Conduct detailed end-to-end testing to ensure seamless customer experiences across channels and troubleshoot any technical, content and communications issues.
- Experience with eCommerce: Understanding of eCommerce flows, sales funnels to implement effective campaigns.
- Understanding of campaign tracking (Google Analytics 4 GA4), user behavior insights, and A/B testing.
- Proficient in tools like Customer.io for building, automating, and tracking email and SMS campaigns.
Reference: 2864082989
https://jobs.careeraddict.com/post/97604705
Marketing Specialist
Posted on Dec 9, 2024 by Source Technology
Opfikon, Zürich, Switzerland
IT
Immediate Start
Annual Salary
Contract/Project
Our client, a Swiss telecommunications agencey, is seeking a Marketing Specialist to join their customer centricity team.
7 month initial contract with the view to extend.
Responsibilities
7 month initial contract with the view to extend.
Responsibilities
- Track, analyze, and optimize existing campaign performance using analytics tools and customer journey insights.
- Develop and implement end-to-end campaigns across web channels including email and SMS ensuring alignment with eCommerce objectives.
- Conduct detailed end-to-end testing to ensure seamless customer experiences across channels and troubleshoot any technical, content and communications issues.
- Experience with eCommerce: Understanding of eCommerce flows, sales funnels to implement effective campaigns.
- Understanding of campaign tracking (Google Analytics 4 GA4), user behavior insights, and A/B testing.
- Proficient in tools like Customer.io for building, automating, and tracking email and SMS campaigns.
Reference: 2864082989
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