CorDx, a multi-national biotech organization, focused on pushing the limits of innovation and supply in global health. With over 2000 employees across the world serving millions of users in over 100 countries, CorDx delivers rapid testing and point-of-care medical device solutions used in the detection of infectious disease such as COVID-19, pregnancy, drug abuse, biomarkers and more. CorDx is at the cutting edge of technology, artificial intelligence, and data science with the goal of delivering diagnostic solutions to some of the most critical questions in healthcare.

Responsibilities

Develop and implement comprehensive marketing plans to increase brand awareness and drive sales growth

Conduct market research and analysis to identify industry trends, competitive landscape, customer needs, and provide insights to inform marketing strategies

Manage and execute various marketing communication campaigns, including email marketing, social media, content development, and advertising

Collaborate with the sales team to create sales enablement materials and ensure consistent messaging and positioning across all channels

Lead the planning and execution of trade shows, conferences, and other events to drive brand awareness and generate leads

Manage relationships with external vendors and partners to ensure effective execution of marketing initiatives

Identify and evaluate new marketing opportunities such as new channels, partnerships, and sponsorships

Requirements

Bachelor's degree in Marketing, Communications, or related field

2+ years of experience in B2B marketing, preferably in the biotechnology or healthcare industry

Strong analytical and strategic thinking skills with the ability to analyze data and translate insights into actionable marketing plans

Proven experience in developing and executing successful marketing campaigns across multiple channels including email marketing, social media, and events

Excellent written and verbal communication skills with the ability to craft compelling messaging and effectively communicate with internal and external stakeholders

Experience with CRM software and marketing automation tools such as Salesforce and Hubspot

Strong project management skills with the ability to manage multiple projects simultaneously and prioritize workload effectively.

Benefits

Health Care Plan (Medical)

Retirement Plan

Paid Time Off

Training & Development

Company Sponsored Meals

Individual and Team Bonding Spending