Director of Sales & Marketing

Posted on Oct 9, 2024 by 21c Museum Hotels
Durham, NC
Sales
Immediate Start
Annual Salary
Full-Time
Job Description

Reports To: General Manager

General Purpose:

Responsible for maximizing property revenues while maintaining excellent customer service for both internal and external customers.

Efforts will include but not be limited to, hiring, training and management of sales team, analysis and reporting of sales metrics, management of advertising, outreach, and public relations efforts for all market segments in addition to direct sales activities.

Specific Responsibilities:

Directly responsible for the achievement of hotel revenues including Rooms and Banquet & Catering Departments.

Maintain an ongoing awareness of future room night bookings, including group & catering pace and develop/execute a hands-on game plan to increase topline opportunities.

Develop and execute corporate negotiated transient account strategies including building and maintaining strong relationships and ensuring production of signed accounts.

Responsible for the development and execution of integrated sales & marketing plans that support revenue objectives through direct sales, advertising, digital marketing, social media, property level publicity and promotional events.

Analyze hotels' demand segments, sources of business, and primary competition for each, and guide property team in managing pricing and inventory to maximize revenues and profits.

Continually analyze market trends and direct team accordingly to obtain objectives.

Directly responsible for building & maintaining relationships with key accounts.

Ensure the timely preparation of weekly, monthly, and quarterly reports such as Pace & Productivity Reports, Sales Strategy/Action Plan Reports, Initiative Tracking Reports, Monthly Executive Summary, etc.

Produce annual Budget and monthly Forecast in conjunction with the Area Revenue Director, General Manager, and property Controller.

Oversee the development of an annual Strategic Sales & Marketing Plan.

Responsible for ensuring hotels' sales & marketing expenses are in accordance with annual business plan and hotel profitability.

Maintain effective involvement with key community organizations and aggressively pursue all appropriate opportunities for outside client solicitation and relationship building.

Idealize a positive, involved, and collaborative team approach within the sales team and with all hotel departments and maintain open communication with all teammates.

Execute other duties and responsibilities as assigned by the property General Manager and/or the corporate leadership team.

Reference: 203847228

https://jobs.careeraddict.com/post/96043835

Director of Sales & Marketing

Posted on Oct 9, 2024 by 21c Museum Hotels

Durham, NC
Sales
Immediate Start
Annual Salary
Full-Time
Job Description

Reports To: General Manager

General Purpose:

Responsible for maximizing property revenues while maintaining excellent customer service for both internal and external customers.

Efforts will include but not be limited to, hiring, training and management of sales team, analysis and reporting of sales metrics, management of advertising, outreach, and public relations efforts for all market segments in addition to direct sales activities.

Specific Responsibilities:

Directly responsible for the achievement of hotel revenues including Rooms and Banquet & Catering Departments.

Maintain an ongoing awareness of future room night bookings, including group & catering pace and develop/execute a hands-on game plan to increase topline opportunities.

Develop and execute corporate negotiated transient account strategies including building and maintaining strong relationships and ensuring production of signed accounts.

Responsible for the development and execution of integrated sales & marketing plans that support revenue objectives through direct sales, advertising, digital marketing, social media, property level publicity and promotional events.

Analyze hotels' demand segments, sources of business, and primary competition for each, and guide property team in managing pricing and inventory to maximize revenues and profits.

Continually analyze market trends and direct team accordingly to obtain objectives.

Directly responsible for building & maintaining relationships with key accounts.

Ensure the timely preparation of weekly, monthly, and quarterly reports such as Pace & Productivity Reports, Sales Strategy/Action Plan Reports, Initiative Tracking Reports, Monthly Executive Summary, etc.

Produce annual Budget and monthly Forecast in conjunction with the Area Revenue Director, General Manager, and property Controller.

Oversee the development of an annual Strategic Sales & Marketing Plan.

Responsible for ensuring hotels' sales & marketing expenses are in accordance with annual business plan and hotel profitability.

Maintain effective involvement with key community organizations and aggressively pursue all appropriate opportunities for outside client solicitation and relationship building.

Idealize a positive, involved, and collaborative team approach within the sales team and with all hotel departments and maintain open communication with all teammates.

Execute other duties and responsibilities as assigned by the property General Manager and/or the corporate leadership team.

Reference: 203847228

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