Job Description

The Senior Product Owner is responsible for defining and managing the strategic direction of the product portfolio, ensuring alignment with overall business objectives. This role involves collaborating with cross-functional teams - including product marketing, sales, development, CRM, pricing, and customer support - to develop and communicate a clear product roadmap. The Sr. Product Owner will manage all Scrum team activities, foster cross-team collaboration, and serve as the central communication point to ensure alignment and clarity across departments. Key responsibilities include defining and maintaining the product backlog, breaking down epics into actionable features and user stories, and prioritizing tasks based on business and technical needs.

They will work closely with the pricing team to develop competitive pricing strategies and with product marketing to create effective go-to-market plans and sales enablement tools. This role requires continuous development of market and technical knowledge to inform product decisions, leveraging CRM tools and customer insights to guide product enhancements. The Sr. Product Owner will oversee the execution of the product development process, monitor performance against key KPIs, and make data-driven decisions to optimize the product portfolio. As the Subject Matter Expert (SME), the Sr. Product Owner will support clients through direct engagement and represent the product at various speaking engagements, webinars, and public forums, driving product awareness and market presence.

KEY DUTIES/RESPONSIBILITIES

Product Strategy and Roadmap Management: Define and manage the strategic direction of product portfolio, aligning it with overall business objectives. Collaborate with cross-functional teams - including product marketing, sales, and other product owners - to develop a clear product roadmap. Regularly update and communicate the roadmap to stakeholders, ensuring alignment and clarity. 30%

Cross-Functional Collaboration and Coordination: Manage all activities of the Scrum team, including Daily Stand Ups, Planning, Grooming, and Retrospectives. Create a relationship with the Scrum Team that fosters mutual respect and collaboration. Act as the central communication point between development, sales, marketing, CRM, pricing, and customer support teams to ensure each understands their role in the product development process. 30%

Backlog Management and User Story Development: Define and maintain the product backlog for products supported, breaking down epics into features and creating detailed user stories for development teams. Ensure the backlog is prioritized based on business and technical needs, serving as the business expert for the Scrum Team and negotiating priorities with stakeholders. Accept completed user stories to ensure they fulfill the defined acceptance criteria. 20%

Pricing and Go-to-Market Strategy: Collaborate with the pricing team to develop and refine pricing strategies that ensure competitive positioning and profitability. Work with product marketing to create effective go-to-market plans, sales enablement tools, and customer-facing materials that communicate the product's value proposition. 5%

Market and Technical Knowledge Development: Continuously build market and technical knowledge to inform key product decisions. Develop a high level of expertise on the products supported, learning and relaying technical concepts dynamically based on the audience. Leverage CRM tools and customer insights to guide product enhancements, ensuring the portfolio meets customer needs and drives satisfaction. 5%

Execution and Performance Monitoring: Oversee the execution of the product development process, ensuring that all teams are on track to meet key milestones and deliverables. Monitor the performance of the product portfolio against key performance indicators (KPIs) such as revenue, market share, and client satisfaction. Make data-driven decisions to optimize the product portfolio and adjust strategies as needed to achieve desired outcomes. 5%

Client Support and Thought Leadership: Serve as the Subject Matter Expert (SME) for the product portfolio, supporting clients through direct engagement, presentations, and consultations. Represent the product at webinars, conferences, and speaking engagements, sharing insights and updates to strengthen client relationships and market presence. Develop content for various channels, including blogs and vlogs, to communicate product features, benefits, and industry trends. Actively participate in public forums to demonstrate expertise, foster trust, and drive product awareness, while ensuring that all messaging aligns with the overall product strategy and company goals. 5%