Senior Manager, Marketing Analytics

Posted on Sep 27, 2024 by AbbVie
Chicago, IL
Admin & Secretarial
Immediate Start
Annual Salary
Full-Time
Job Description

The role will be hybrid in Mettawa, IL Tuesday through Thursday

The Senior Manager, Marketing Analytics for the Neuroscience & Eye Care MABI team will design, implement, manage, analyze, and effectively communicate advanced analytic initiatives on pipeline and inline assets on behalf of the Migraine team. The individual will derive high-impact learnings from quantitative analytics and partner across Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.

KEY RESPONSIBILITIES:

• Act as a market analytics lead and intelligence partner for Migraine Marketing, focused on

providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the space.

• Be conversant with advanced analytics methods, adept at supplier and stakeholder

management, and able to independently lead custom analytics projects that deliver compelling and actionable learnings.

• Perform thought-provoking and sophisticated syntheses of learnings to develop actionable

insights and recommendations that shape strategies and tactics.

• Maintain organizational knowledge of the market, competitive trends, and industry

developments and effectively communicate this knowledge to internal stakeholders.

• Build solid relationships as a team player, while maintaining objectivity and lack of bias to

represent the voice of the customer.

• Demonstrate thoughtful confidence in presentation of learnings across different levels of

the organization.

• Appropriately manage and collaborate with research suppliers.

• Monitor and manage analytics within budget and identify opportunities for cost savings

where appropriate.

• Ensure all activities are conducted in accordance with financial and ethical compliance

guidelines.



Reference: 202576931

https://jobs.careeraddict.com/post/95610739

Senior Manager, Marketing Analytics

Posted on Sep 27, 2024 by AbbVie

Chicago, IL
Admin & Secretarial
Immediate Start
Annual Salary
Full-Time
Job Description

The role will be hybrid in Mettawa, IL Tuesday through Thursday

The Senior Manager, Marketing Analytics for the Neuroscience & Eye Care MABI team will design, implement, manage, analyze, and effectively communicate advanced analytic initiatives on pipeline and inline assets on behalf of the Migraine team. The individual will derive high-impact learnings from quantitative analytics and partner across Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.

KEY RESPONSIBILITIES:

• Act as a market analytics lead and intelligence partner for Migraine Marketing, focused on

providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the space.

• Be conversant with advanced analytics methods, adept at supplier and stakeholder

management, and able to independently lead custom analytics projects that deliver compelling and actionable learnings.

• Perform thought-provoking and sophisticated syntheses of learnings to develop actionable

insights and recommendations that shape strategies and tactics.

• Maintain organizational knowledge of the market, competitive trends, and industry

developments and effectively communicate this knowledge to internal stakeholders.

• Build solid relationships as a team player, while maintaining objectivity and lack of bias to

represent the voice of the customer.

• Demonstrate thoughtful confidence in presentation of learnings across different levels of

the organization.

• Appropriately manage and collaborate with research suppliers.

• Monitor and manage analytics within budget and identify opportunities for cost savings

where appropriate.

• Ensure all activities are conducted in accordance with financial and ethical compliance

guidelines.


Reference: 202576931

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