Marketing and Digital Operations Director

Posted on Sep 21, 2024 by Cooper Auto Group
Edmond, OK
Admin & Secretarial
Immediate Start
Annual Salary
Full-Time
Job Description

2024 USA Today Top Workplace!

Cooper Auto Group is accepting applications for an experienced Marketing and Digital Operations Director based out of our corporate office in Edmond, OK. This director level positions leads our marketing strategies in support of ten automotive retail dealerships (nine OEM brands) and it's affiliated retail and commercial service centers. In this critical role, you are responsible for overseeing and managing all digital marketing efforts to drive brand visibility, traffic generation to lead conversion, and online reputation management. 

Oversee Website Management and Performance, Digital Advertising, Traditional Marketing, Software Administration, and Advertising Budget.

Work and effectively communicate with Executive Staff and Dealership Leaders to establish marketing goals while utilizing creativity and data analytics to enhance and improve performance metrics.

Develop and execute short and long term marketing plan and programs to ensure profit growth and to be well prepared for future growth and expansion.

Plan and oversee organization's advertising and promotion activities to include but not limited to Billboards, Direct Marketing Events, Sponsorships, and Spokesperson Management. 

Communicate with, manage and maintain relationships with outside advertising agencies and digital vendors. 

Reference: 202107388

https://jobs.careeraddict.com/post/95493456

Marketing and Digital Operations Director

Posted on Sep 21, 2024 by Cooper Auto Group

Edmond, OK
Admin & Secretarial
Immediate Start
Annual Salary
Full-Time
Job Description

2024 USA Today Top Workplace!

Cooper Auto Group is accepting applications for an experienced Marketing and Digital Operations Director based out of our corporate office in Edmond, OK. This director level positions leads our marketing strategies in support of ten automotive retail dealerships (nine OEM brands) and it's affiliated retail and commercial service centers. In this critical role, you are responsible for overseeing and managing all digital marketing efforts to drive brand visibility, traffic generation to lead conversion, and online reputation management. 

Oversee Website Management and Performance, Digital Advertising, Traditional Marketing, Software Administration, and Advertising Budget.

Work and effectively communicate with Executive Staff and Dealership Leaders to establish marketing goals while utilizing creativity and data analytics to enhance and improve performance metrics.

Develop and execute short and long term marketing plan and programs to ensure profit growth and to be well prepared for future growth and expansion.

Plan and oversee organization's advertising and promotion activities to include but not limited to Billboards, Direct Marketing Events, Sponsorships, and Spokesperson Management. 

Communicate with, manage and maintain relationships with outside advertising agencies and digital vendors. 

Reference: 202107388

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