Preparation of proposals, pitches, and other initiatives for new business;

Gaining comprehensive knowledge of the practice groups, including the experience of attorneys and the firm, industry/trade group organizations, trends, and clients;

Ensuring that the marketing materials for each practice group are kept up to date, accurate, and complete, which includes maintaining lists of experience, descriptions, and other collateral;

Handling submissions for assigned practice groups, such as directory entries, awards, and league tables;

Coordinating meetings for practice groups, including understanding collaborative efforts between subgroups within the main group and with other groups to facilitate cross-selling;

Developing business development and marketing plans for the assigned practice groups and relevant lawyers;

Collaborating with the business development team to identify opportunities for cross-selling and implementing strategies to strengthen key client relationships throughout the firm;

Coaching and supporting lawyers in their business development and relationship-building efforts with external and internal stakeholders;

Planning and overseeing events, CLEs, sponsorships, speaking and writing opportunities, and other targeted marketing activities;

Collaborating on relevant PR, communications, and digital marketing initiatives by identifying current issues and assessing lawyers' ability to provide commentary or write articles;

Creating key messages to position the firm in the market;

Conducting research on industry trends, potential clients, and competitors' marketing activities to identify issues that may affect clients' businesses and propose actions to capitalize on them;

Directing and managing marketing staff and resources to support individual lawyer and practice group marketing efforts;

Managing and overseeing business development budgets; and

Traveling as required.

Requirements

Bachelor’s degree (with an emphasis in marketing or business preferred).

6+ years of experience as a business development/marketing professional at a law firm

Experience in Corporate and Tax

Proven experience supporting growth and client acquisition.