FAIRWAY AMERICA, LLCMarketing Project ManagerFairway America is a rapidly growing Real Estate Private Equity firm. We are committed to our Core Values. These values are alive at our company and we live them every day.* Act with Integrity - Do what you know is right in all situations* Do a Lot and Do it Right - Results matter* Learn, Grow, Adapt, Improve - Continually strive to get better* Focus on What Matters - Prioritize the most important* Value for Value - Bring value to others and demand it in exchangeTo effectively market and communicate our various service and investment offerings we need someone who can continually update and improve our branding and marketing communications.* Do you find that people always seem to come to you to solve the difficult problems?* Are you well-known as someone who is reliable to follow-through on everything you undertake and work to the finish line?* Do you have an operational mindset and think in terms of action items, task lists, and getting things done?* Can you pick up concepts quickly and turn them into action?* Are you highly comfortable with technology and its impact on marketing?* Can you participate in establishing a clear vision and then determine the steps to execute?* Do you like to track and interpret data to measure and calibrate tactics to improve performance?* Do you prefer being an integral part of a small, agile team as opposed to working as just part of the ranks in a gigantic corporate environment?* Can you work independently and then process feedback to grow, learn, adapt and improve?* Does doing your absolute best and being an achiever in whatever you do come naturally to you?* Are you willing to always say what you think and do it in a respectful and professional way?If you answered yes to these questions, then we want to meet you!The PositionMarketing Project Manager - Join our team to: 1) project manage the development of a new website that will set a high standard for the industry, 2) apply your excellent Adobe Suite and PowerPoint skills to strengthen our branding and product presentations, 3) tackle the technical aspects of managing and administering our digital marketing strategy, 4) help us be best-in-class in all our outbound communications.Qualifications and Skills* BA/BS degree in a relevant field of study* Minimum of 5 years experience in marketing /graphic design/ digital marketing* Strong skills in InDesign, Photoshop, Illustrator and PowerPoint* Experience in complex website development, including user strategy, structure, content, continuous improvement, and ongoing management* Demonstrated ability to work with a team and independently exercising discretion and judgement* Ability to manage multiple projects at the same time in a fast-paced environment* Creative thinker and problem solver* Strong content development, writing and proofreading skills* Excellent eye for details a perfectionist* Proficient in CMS/marketing automation systems (e.g. HubSpot) and integrating those systems with other technologies* Demonstrable experience in: MS Office, WordPress, Google Analytics, email marketing, SEO strategies* In-depth knowledge of the various SEM - paid marketing channels and technologies, including Google Adwords paid search & Remarketing and social network advertising* Technically capable, excellent communicator, and a desire to improve processes* Driven to learn about new marketing technologies, trends, tactics, and competitive strategiesResponsibilities* Project manage the development and continuous improvement of Fairway s new website including content, landing pages, maintenance* Translate marketing and sales strategies into high quality print and digital collateral* Support organization s need for well-designed MS Word and PowerPoint docs, often creating master templates for company-wide use* Develop (content and design) email marketing campaigns utilizing HubSpot* Improve FairwayAmerica.com s SEO, both on-page and off-page tactics* Through social media reinforce Fairway s position as the SBRE market leader* Increase social media presence (within FINRA and SEC compliance restrictions) and build following, generating leads and loyalty* Manage technical aspects of key marketing systems (HubSpot) used to generate, distribute, and report on leads, and maintain data quality within the marketing database* Manage the strategy and set-up of PPC campaigns; measure and optimize our paid marketing using Google Analytics and HubSpot landing page sources reports* Analyze marketing and sales data to develop insights and make recommendations on areas for optimization* Evaluate new technologies and add-on applications to improve and optimize marketing team performance* Monitor digital mediums for Fairway reputation managementBenefitsFairway America is committed to maintaining an inspired, positive work environment full of talented and motivated people who share, demonstrate, and live the company s core values. We continually try to provide tangible value and benefit to our clients, employees, and investors. Our work benefits include:* Competitive compensation package* Medical, vision, dental coverage* Matching 401K plan* Cafeteria plan (section 125 plan)* Short term disability policy* Life insurance* Company paid ongoing training and personal development* Company paid holidays* Paid time off* Sick leave* Challenging working environmentApplyIf you feel you are a top performer and would like to join a rapidly growing company leading the Small Balance Real Estate industry, please begin your application process as follows:* Click here to apply: Fill in the form with your contact information.* Upload your cover letter and resume. Complete the short survey that is sent to you via email after you complete your application.
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