This Job Vacancy has Expired!

Social Media Specialist

Posted on Aug 11, 2019 by NSM Insurance Group

Conshohocken, PA 19428
Sales
Immediate Start
Annual Salary
Full-Time
Overview

Plan, develop, and implement the marketing and communications strategy and tactics for social media, creating broader brand acceptance and interest. Responsible for the development and implementation of a social media plan including: development of brand(s) pages, advertising, promotions, copy, brand presentation, and marketing research across the social media landscape.

Responsibilities

  • Plan, develop, and implement the social media tactics for insurance brands and products.
  • Become our expert in social media markets focusing on external acceptance and internal participation.
  • Coordinate activities between brands and assist program directors with social media communications
  • Conduct social media promotions
  • Conduct marketing research and development developing position papers and plans for social media penetration of the brand
  • Ideate, write, create and implement social advertising
  • Monitor changes in the acceptance metrics across targeted social media platforms
  • Coordinate brand website changes and development to support social media campaigns
  • Survey agents and insureds to determine social media acceptance and recommend changes where necessary
  • Produce Social Media plans and budgets
  • Report weekly activities against plan
Qualifications

  • Bachelors degree in Marketing
  • 3+ years of Social Media Marketing experience

Reference: 744307633