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Marketing Coordinator

Posted on Jul 4, 2019 by CV-Library

Billingham, County Durham, United Kingdom
Accountancy
Immediate Start
Annual Salary
Contract/Project
The Role:

We are looking to recruit an experienced and dynamic Marketing Communications Specialist to work in a small marketing team within a global technology company.

You will be proactive and be able to plan your own workload

Main role and responsibilities

Media Relations

• Act as day to day contact between the business and external media agency

• Liaise with internal stakeholders on media opportunities

• Liaise with third party writers to create content, where applicable eg through leadership articles, case studies, press releases, blogs

• Ensure all content meets editors deadlines

• Ensure synopses are reviewed and added to where appropriate

• Communicate successes internally

• Evaluate coverage

Content Development

• Develop a mix of content based on the requirements of a campaign (eg. videos, advertising, mailshots, brochures, factsheets)

• Engage with internal stakeholders to identify content gaps

• Leverage the use of existing (global) material where appropriate

• Explore newer forms of content such as interactive asset development eg e-publications

• Ensure branding, key messages and global themes are included at all times

• Assist with events, if required (not core role)

Social media/Digital/web development

• Implement an active social media plan to push content eg LinkedIn and Twitter

• Collaborate with global business to ensure maximum exposure and alignment with both web and social

• Use appropriate analytics to measure results

Campaigns

• Developing and executing an annual campaign programme ensuring alignment with global topics where applicable.

• Ensure all appropriate channels are utilised incl digital

• Ensure all content, where required, is developed for campaign kick-off

• Ensure all campaigns are executed on time

• Measure the success of all campaigns with appropriate metrics

Other

• Assist UK Marketing Communications Manager where required

The Company:

Our client is an Engineering Services company, who are an international technical consultancy, providing a range of services including licence to operate, asset management, manufacturing improvement and capital investment to customers in the chemical, petrochemical, oil & gas, pharmaceutical, manufacturing and consumer industries worldwide.

About Fircroft:

Fircroft has been placing people in specialist technical industries for approaching half a century, focusing on mid to senior level engineers for contract and permanent roles worldwide. By applying for this job you give consent for Fircroft to contact you, via email & telephone, to discuss your application along with future positions and Fircroft's services.

Fircroft is registered as a Data Controller with the Information Commissioner as required under the General Data Protection Regulation 2016/679. Fircroft will only process your personal data for the specific purposes of managing your application

Reference: 210347625

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