Marketing Assistant - IT Technology
Permanent - Luton - Onsite - 40 hrs per week
Salary £22,000 - £23,500

Do you have a passion for writing with a keen eye for attention to detail? We are looking for a self-starter individual looking to kick-start their role in marketing with a high-growth technology company.

You will be working closely with the senior marketing executive to expand the content library across a number of our brands with well-researched, engaging copy including blog posts, whitepapers, social media posts, email copy and more.

This is a great role for someone looking to get their foot through the door with marketing, by gaining valuable experience in the entire marketing mix.
If you want to work for a company that fosters a collaborative environment and supports you to achieve your best and thrive in your role, then this is the role for you!

The role:
* Primarily you will be writing informative, persuasive and engaging copy across our brands for a website, email and social media
* Exceptional research skills to inform content writing
* Excellent communication skills to effectively interview several internal and external parties, including tech teams, clients and other relevant parties.
* Search Engine Optimisation (SEO) - keyword management, on-page optimisation, link building
* Market and competitor reports and analysis
* Research based ideation and concept creation to create engaging print promotions, email, social media and webinars
* Traffic reporting and analysis using online tools such as Google Analytics
* Be involved in the entire marketing mix including, SEO, PPC, Paid and Organic Social Media, Events and more.
* Ability to promote, conduct and attend events, exhibitions and webinars

Requirements:
* Good knowledge of MS Office including Word, Powerpoint, Excel, Outlook, Teams, Canva
* Excellent copywriting skills
* Interest in marketing and a quick learner
* Highly organised, self-starter
* Ability to prioritise workload
* Passionate, enthusiastic and motivated
* Strong communication skills with the ability to communicate with internal and external stakeholders
* An inventive, creative thinker who can contribute original ideas
* Understanding of different marketing channels and how content can be tailored to them
* Undergraduate degree or equivalent, preferably in Marketing, English, Journalism

Desirable:
* Knowledge of Mailchimp. SendinBlue
* Experience with Hootsuite
* Good understanding of social media channels, activity and content
* Experience with running paid campaigns on LinkedIn, Twitter, Facebook and Instagram
* Good understanding and knowledge of Google Analytics, Google Search Console, Google Adwords, Google Keyword Planner
* Experience working on WordPress

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