Head of Marketing

Posted on Jun 10, 2019 by CV-Library

Huntingdon, Cambridgeshire, United Kingdom
Call Center & Customer Service
Immediate Start
£60k - £65k Annual
Full-Time
Our client, a leading financial & insurances provider is looking for an experienced Head of Marketing professional to manage our clients group and its subsidiaries Marketing and PR functions.

Head of Marketing responsibilities include developing plans to help establish our clients brand, allocating resources to different projects and setting short-term and long-term department goals.

If you’re a skilled & experienced marketing strategist, able to inspire your team members, we’d like to meet you.

Responsibilities

* Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

* Prepare and manage monthly, quarterly and annual budgets for the Marketing department

* Set, monitor and report on team goals

* Develop a range of marketing collateral for distribution to franchise holders

* Ensure our brand message is strong and consistent across all channels and marketing efforts

* Identify opportunities to reach new market segments and expand market share

* Co-ordinate sales and marketing efforts to boost brand awareness

* Participate in the quarterly and annual planning of company objectives

* To ensure the Marketing Department adheres to the required corporate, FCA standards and regulatory bodies

* Develop a range of marketing collateral for distribution to franchise holders

Key Skills

* Work experience as Head of Marketing, experience within the insurance industry or financial services is essential

* Experience running successful marketing departments & campaigns- both B2B & B2C

* Solid knowledge of current digital strategies including online campaigns

* Experience with CRM software

* Leadership skills with the ability to set and prioritize goals

* Analytical mind, vision and enthusiasm

* ACIM or a blend of Chartered and Degree qualifications in Marketing, PR and or relevant field

This is a fantastic opportunity to join an established organisation, if this role is of interest then please apply immediately

Reference: 210189300

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