Category Planner/Senior Category Planner


Posted on May 19, 2023 by Akkodis

London, United Kingdom
Immediate Start
£360 - £416 Daily

Category Planner - Maternity Cover

Contract till end of the year (9 months)

Rate: 360-416 GBP Per Day Through PAYE

Location: London (Hybrid)

Amazon Fresh Stores are looking for a Senior Category Planner and Category Planner to cover maternity leave until the end of Q1 2024.

The Strategic Planning and Category Projects team:
This team is responsible for the development of medium- and long-term strategic plans by mission for the medium to long-term strategy. Mission is defined as the 'job to be done' online and in shops (eg, Food for Now, Top Up, etc.) This team creates the building blocks and road maps to deliver long-term growth, by identifying future trends by working closely with the Consumer Insights team to combine customer data (internal and external), industry and supplier data to form sales growth plans and inventing ways to surprise and delight customers ahead of their expectations.

Category Planners are responsible for the overall strategic plans for customer proposition, understanding the customer need and industry landscape. Areas of responsibility are broken out by customer mission (eg, weekly shop, top up, fresh food for now and later, etc.) (Senior Category Manager) or category (Category Manager). Within these subject areas, the Category Planners are expected to demonstrate customer and category knowledge, be an advocate for a quality customer experience, identifying medium-and long-term growth opportunities and risk identification, partnering across the organization (Buying, Marketing, Consumer Insights, and Pricing).

In this role, Category Planners will:

(1) Work backwards from the customer to build category strategies - how to grow footfall/traffic and drive conversion:
* Leveraging the latest proposition, insights, marketing, merchandising and competitor analysis to create data books to inform category mission strategy
* Build Strategy for Store & online - overlaying store type clusters and geographies.
* Bring the plans together and define Amazon Fresh strategy - where are the synergies across Stores and Online, where do we need to have different strategies, Impact to sourcing/buying eg SKU count reduction/alignment across businesses

(2) Build assortment strategy - linking to above mission plan how do we define total ASIN count/vendors to manage
* Develop data lead SKU strategy by Mission/Category across stores and online
* Define SKU shape/taxonomy across channels
* Create roadmap to execute, eg working with merchandising to manage range review program

A successful Category Planner must be able to:
* Develop and leads long-term strategies and cross-category plans by dedicated mission or category. Examples of this include: leading cross functional work to build recommendations to increase average basket size or repeat frequency of customers (working with Pricing, Buying, Marketing, Customer Insights); Innovating mission-based promotions on value offers (working with Buying and Marketing); responding to short-medium term tactical business needs, reacting to weekly sales trends (working with Buying and Merchandising, Marketing, Pricing).
* Determine and prioritize business opportunities, identify risks and make recommendations to pursue.
* Aggregates and escalates industry trends, demonstrating broad understanding of internal and external business landscape and prioritizes work to ensure an optimal customer experience.
* Works cross functionally to implement scalable solutions to address customer pain points.
* Identifies opportunities to differentiate our customer experience from the competition, including selection strategies.

Category Planner Role requires at least 2 years' experience in a relevant role and/or industry, Senior Category Planner role requires 5+ years' experience in a relevant role and/or industry: Retail Corporate/FMCG, buying, category management, retail consultancy.

Modis International Ltd acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers in the UK. Modis Europe Ltd provide a variety of international solutions that connect clients to the best talent in the world. For all positions based in Switzerland, Modis Europe Ltd works with its licensed Swiss partner Accurity GmbH to ensure that candidate applications are handled in accordance with Swiss law.

Both Modis International Ltd and Modis Europe Ltd are Equal Opportunities Employers.

By applying for this role your details will be submitted to Modis International Ltd and/or Modis Europe Ltd. Our Candidate Privacy Information Statement which explains how we will use your information is available on the Modis website.

Reference: 2558925071

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