Digital Experience Analyst - Insurance - London - Remote/Hybrid - £45,000 to £60,000 per annum
Posted on Apr 24, 2023 by Delex Solutions
London, United Kingdom
Accountancy
Immediate Start
£45k - £60k Annual
Full-Time
Delex Solutions is recruiting a Digital Experience Analyst for leading Insurance Finance company on a permanent basis.
This role will be based in London, but able to work on a remote/hybrid basis.
Role overview:
- This role will be to evaluate and optimise the performance of the business's digital products, services, and journeys across their digital estate.
- You will produce the analysis and insight to influence business stakeholders, providing timely reporting to communicate the performance of our digital channels and online experience for customers and partners.
- Through comprehensive and robust analysis of online user behaviour, you will influence development opportunities, lead our on-site research and experimentation roadmap, as well as provide the strategic focus to drive revenue and profit.
- You will work as part of the digital product team to identify and prioritise improvement opportunities, using data to create prioritised product backlogs that align to our strategic goals.
- The Digital Experience Analyst is part of the wider digital team and is responsible for the end-to-end management and execution of our on-site A/B test programme and roadmap to further inform customer-centric and conversion-supporting change.
- You will work closely with the Operations and Customer Journey teams to build a holistic, cross channel view of customer experience, developing reporting, scorecards and insight into our customer and partner experience.
- To do this you will put in place and utilise Qualitative and Quantitative data to provide and use insight to optimise the business's digital experience.
Skills required:
- Digital analytics expertise, ideally using Google Analytics (or equivalent)
- Experience with tag management solutions (preferably GTM) and hence, an appropriate understanding of JavaScript.
- Familiarity with session replay tools and digital experience analytics such as SessionCam/Glassbox (or equivalent)
- Practical knowledge of Google Data Studio, Power BI, or similar.
- Excel proficiency
- Experience managing 3rd party suppliers, ideally in an analytics or optimisation context
- Experience using A/B testing and personalisation tools
- A passion for digital and data-driven activity, numerate, logical, and analytical
- Comfortable presenting often complex insight and potential solutions to stakeholders, often with varied knowledge and understanding - having the ability to breakdown complex information and present it in an easy-to-understand way
- Excellent communication, presentation, and organisational skills
- Excellent track record in delivering change and completing projects?
- Experience working to tight timelines in a project environment, able to prioritise
- Experience working across complex businesses and managing different stakeholders?
Salary: £45,000 to £60,000 per annum + Excellent Benefits
Contact: Scott Honey-Jones - Delex Solutions
Please apply now.
Reference: 2539504227

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Digital Experience Analyst - Insurance - London - Remote/Hybrid - £45,000 to £60,000 per annum in London, United Kingdom, Full-Time
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