This Job Vacancy has Expired!

Marketing Econometrician for Media Agency | £45,000

IO Associates

Posted on Mar 15, 2023 by IO Associates

City, London, United Kingdom
Design & Creative
Immediate Start
£40k - £45k Annual
Full-Time

Marketing Econometrician

London/Hybrid

£40,000 to £45,000 per annum plus excellent company benefits

*Please note! This role is only open to candidate currently living and working in the UK - Media exposure is critial*

My client is a US Global Media giant generating more than $13bn in annual revenue. With offices in the city of London and over 60,000 staff worldwide, they count many of the globe's largest and most prestigious brands across myriad of sectors as their clients.

At the heart of the business is the data, technology, and analytics division that helps CMOs and their teams harness data, technology, and advanced analytics to grow their brands.

Key Responsibilities

  • Delivering analyses to clients across variety of solutions, eg, MMM, attribution, and media plan optimisations
  • Work with analysts to uphold the standards of delivery and meet important milestones
  • Managing project dependencies and deliverables on a day to day for existing client projects.
  • Become an expert on solutions that are being developed by Data Scientists

The Ideal Candidate

  • Understanding the marketing funnel and how it relates to KPIs and optimisation and planning processes
  • Experience working with media reach curves
  • Interest in media optimisations and supporting businesses using data
  • Working experience with R Programming and Python. SQL is desirable but not essential
  • Grasp of statistical and optimisation techniques and bringing value to clients.
  • Minimum two years in a media agency or an internal marketing analytics team or equivalent
  • Familiar with Google suite of advertising tools, eg, including CM and GA360
  • Have serviced internal and/or external commercial clients

Reference: 2511713072

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Marketing Econometrician for Media Agency | £45,000 in City, London, United Kingdom, Full-Time

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