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Partner Marketing Manager


Posted on Mar 15, 2023 by Salt

London, United Kingdom
15 May 2023
£60k - £70k Annual

Salt is working with a rapidly growing VC-backed scale-up that is disrupting the loyalty management market through its innovative omnichannel technologies. Our client are looking for someone who has a background in martech, particularly within loyalty, and is able to own and manage channel sales and marketing responsibilities.

London based - Fully Remote, £60 - 70k

Your Main Responsibilities

  • Be aligned with the Global Partner Strategy and execute this on a local level.
  • Focus on strategic initiatives to increase the pipeline and own a target against partner-sourced qualified opportunities.
  • Provide insight and analysis on the effectiveness of partner marketing campaigns.
  • Track all partner marketing activity to measure success with associated KPIs - being familiar with Hubspot is a must.
  • Plan and execute local partner events to include podcasts, IRL, socials, lunch & learns, webinars, newsletters.
  • Leverage your understanding of the marketplace to recognise the right partners for the right events.
  • Build strong relationships with the contacts within the existing partner network.
  • Create engaging value propositions and co-branded marketing collateral with System Integrators, Agencies, other Tech Vendors and Loyalty Consultants
  • Build clear work flows and processes for marketing material associated to the on boarding and ongoing support of new partners.
  • Work closely together with other teams like Sales, Product, Marketing and Services
  • Support new initiatives.
  • Travel to meet partners in person across EMEA with an initial focus on UK and Northern Europe.

The Person:

  • Commercially driven and target focused.
  • Experience to include planning, development and execution of campaigns, as well as building strong pipelines for sales teams.
  • Have a strong understanding of best practices within a partner ecosystem - ideally on a multi-national level with a good knowledge of the UK, Benelux and Nordics.
  • Familiarity with working on partner marketing activities such as in person events, webinars, podcasts, newsletter.
  • Have strong communication skills and be comfortable working with a wide network of remote colleagues.
  • Demonstrate time management and prioritisation skills - as a scale-up business the ability to react.

Reference: 2511441371


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Partner Marketing Manager in London, United Kingdom, Full-Time

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