Email Marketing Specialist

Posted on Feb 5, 2019 by NBC Sports Group

Orlando, FL 32801
Leisure & Sport
Immediate Start
Annual Salary
Full-Time
Responsibilities

The Email Marketing Specialist will assist in the development and execution of email strategies across Golf Channel, Golf Channel Am Tour, Golf Advisor, World Long Drive and partners, reporting to the Manager, Email Strategy within the Marketing & Creative Solutions Department.

Responsibilities:

  • Assist in the development and execution of email strategies for Golf Channel, Golf Advisor, Golf Channel Am Tour, and World Long Drive
  • Create, schedule and deploy email campaigns - including copywriting
  • Set up email automations for several types of email campaigns
  • Design, code and render test emails for before deployment
  • Manage, update and field requests for additions to the email calendar
  • Work with internal stakeholders to acquire planned creative/marketing assets needed to complete an email and assist with creation/edit of assets when necessary
  • Perform quality assurance checks for all email launches

  • Manage the list management for all brands, including managing of preference centers and data flows

  • Monitor email performance in all key metrics and develop reporting for senior level management

    Qualifications/Requirements

    Minimum Qualifications:
  • College degree in Marketing, Computer Science, Graphic Design, or related field with at least 3 years of experience in email marketing
  • Experience working with an ESP (Salesforce preferred)
  • Advanced knowledge of Email HTML
  • Strong written and verbal communication skills
  • Results oriented, paying close attention to detail
  • Advanced working knowledge of all Microsoft Office applications
  • Works well in fast-paced, team-oriented environment
  • Must demonstrate the ability to work extended hours on short notice if the work requires it, including weekends
    Additional Job Requirements
  • Must be willing to work in Orlando, FL
  • Willingness to travel and work overtime, and on weekends with short notice (if applicable)

    Desired Characteristics

    Desired Qualifications:
  • Knowledge of golf and/or golf industry
  • Experience with Photoshop and Dreamweaver
  • SQL knowledge
  • Reference: 636737871

    Similar Jobs

    Email Marketing Coordinator

    Orlando, FL

    NBC Sports Group

    Timeshare Marketing Ambassador

    Orlando, FL

    Bluegreen Vacations Corporation

    Vacation Marketing Agent

    Orlando, FL

    Wyndham Destinations

    Digital Marketing Manager

    Orlando, FL

    NBC Sports Group