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CRM Marketing Exec

Posted on Jan 31, 2019 by Anonymous

Chester, Cheshire United Kingdom
Immediate Start
£20k - £24k Annual
We are currently looking for a CRM Marketing Executive on behalf of our client in Chester. Our client is one of the UK's leading independent holiday cottage rental providers and due to growth within the business are looking for a new member to join their team.

Job title: CRM Marketing Executive

Location: Chester

About the role

The successful candidate will be a constant role model for the business, and ensure they become a way of working for the whole team giving every customer (internal and external) a 'World Class Customer Experience'. Their role includes identifying, sharing and spreading best practise throughout the business, and demonstrating excellent teamwork.


* Attend departmental meetings.

* Identify and recommend changes and improvements to systems and procedures to improve efficiency

* Identify, share and spread best practice throughout the business and demonstrate excellent team work.

* Communicating effectively and influencing key stakeholders across the business, both internal and externally such as suppliers, HOD's, Directors etc.

* Participating in the delivery of CRM campaigns directed at existing customers, working from an initial brief, ensuring delivery of key tasks on deadline and the overall success of the campaign

* Conducting follow-up analysis of campaigns to evaluate the success, any opportunities for improvement and the return on investment of budget

* Creating and maintaining processes around campaign activity

* Auditing campaigns to ensure they are deploying according to the expected rules


* Management of CRM campaigns, from taking an initial brief to delivery of the campaign process and creating follow-up reports to measure the success of the campaign against objectives

* Experience of planning and implementing test activity through multiple channels

* Experience of working on multi-channel campaigns, including email, direct mail and other digital activity

* Digesting marketing data and using this to create reports and convey meaningful and useful commercial information

* Managing key stakeholders at different levels of seniority within the business

* Experience of managing, building and deploying activity through an email service provider


* 33 days' holiday (including bank holidays)

* An additional day off during the week of your Birthday

* Annual bonus scheme

* Staff pension

* Private Medical

* Death in Service payment

* Subsidised park and ride pass

* Enhanced Maternity and Paternity pay

* Long service awards - cash payments and increases in holiday allowances

* Staff discount on cottage holidays

* Free worldwide travel insurance (including family members)

* Wellness extras, including free annual flu jabs, reflexology sessions and free fruit supplied in the office

Reference: 635403348