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Brand Strategy & Planning Manager

Posted on Jan 17, 2019 by British Heart Foundation

Camden, London United Kingdom
Health Care
2 Jan 2019
Annual Salary
Full-Time

We have a new job opportunity for a Brand Strategy and Planning Manager to support the development of the British Heart Foundation's (BHF) marketing strategy - including audience strategy - and lead on the management of our annual marketing planning and integrated marcomms planning processes.

About the role

With excellent communication and team building skills you'll work with stakeholders from across the BHF directorates to deliver an annual marketing plan centred on insight and customer needs.

You'll have excellent organisational skills and be responsible for monitoring and reporting on the effectiveness of our marketing, with a particular focus on ROI and you'll manage the BHF brand dashboard to ensure regular tracking and optimisation of marketing activity.

Facilitating BHF brand and marketing governance will also be a part of your role.

About you

Results-focused and with a recognised Marketing qualification, you'll have demonstrable experience of developing a marketing strategy and a marketing planning process.

Possessing a creative flair, you'll be a strategic thinker who has extensive stakeholder engagement experience, particularly in a complex organisation, with excellent attention to detail

About us

When you work at the British Heart Foundation, you become a part of medical history. Part of a world leading organisation that has played a role in decades of life saving breakthroughs, from heart transplants and pacemakers to stents and clot busting drugs. And we're not about to stop any time soon. We are here to beat heartbreak forever; to stop heart and circulatory diseases devastating families. And if you want to help us get there sooner, you could be the Brand Strategy and Planning Manager we need.

How to apply

To apply for this role please use the apply button below. Our process involves submitting your CV and supporting statement, which should outline your interest and explain how you meet the role's criteria.

British Heart Foundation recognises and respects the value and diversity of all.

Reference: 620085212