A brilliant opportunity for an experienced and result driven marketer to develop multi-channel marketing campaigns to grow membership for this fantastic trade body.Senior Direct Marketing Executive - £34,000-£38,000 - South West LondonTHE COMPANYOur client is a professional membership body with a large marketing and digital team and amazing offices in South West London. They have a great working environment and fabulous opportunities for candidates to learn and grow. THE ROLEThe job of Senior Direct Marketing Executive will see you take full ownership of your campaigns, bring new ideas to the table, and liaise directly with senior stakeholders. You will:- develop strategies and campaigns that are customer-centric, insight-led, innovative, and deliver results.- take full ownership for campaign delivery, innovation and performance.- understand your audiences, and select data for your campaigns using our Salesforce CRM system.- use testing, tracking and automation to deliver effective campaigns and customer journeys.- manage the production of marketing collateral to support the customer journey.YOUTo perform in the job of Senior Marketing Executive you MUST have:- a proven track record of delivering integrated marketing campaigns- strong marketing delivery skills including complex data selections and segmentation and strategy- experience of testing, tracking, analysing and reporting on marketing performance- excellent organisation skills and ability to manage multiple projects- strong business and financial acumen, including budget management and forecasting.Previous experience of membership or loyalty marketing would be desirable.If this sounds like you please apply online NOW!Senior Direct Marketing Executive - £34,000-£38,000 - South West LondonIf this role isn't what you're looking for don't worry. At Stopgap we cover all permanent and freelance marketing positions, with specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity . Marketing Recruitment - The Stopgap Way.