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Marketing Executive

Posted on Jan 18, 2019 by Anonymous

Swindon, Wiltshire United Kingdom
Sales
Immediate Start
£25k - £35k Annual
Full-Time
Digital Marketing Executive

Location: Farringdon

Salary: £30k (depending on experience)

Hours: 9.00 am to 5.30 pm

Our client, a well-established and leading B2B IT, Cloud, Data Security and Communications specialist is currently recruiting for a Digital Marketing Executive to join their growing team on the outskirts of Swindon, and in the heart of Oxfordshire.

Responsibilities;

* Manage and deliver a content marketing program

* Develop a customer journey profile

* Implement and manage marketing automation solutions

* Develop and manage a dynamic lead funnel

* Communicate with target audiences and build and develop sales ready leads

* Create marketing plans, advertising, direct marketing and campaigns

* Write and proofread marketing copy for both online and print campaigns

* Produce or edit creative content, including videos and blog posts

* Run and oversee social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement

* Run event marketing for a host of leading events such as conferences, seminars, receptions and exhibitions

* Liaise with designers and printers

* Arrange the effective distribution of marketing materials

* Maintain and update customer databases

* Conduct market research, for example using customer questionnaires and focus groups

* Evaluating customer research, market conditions and competitor data

* Developing and managing digital marketing campaigns

* Responsibility for planning and budgetary control of all digital marketing

* Review new technologies and keep the company at the forefront of developments in digital marketing.​

What experience will you need;

* Previous experience, 3-5 years in a similar role developing a marketing strategy

* The ability to evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective

* The ability to lead external agencies, when appropriate, to effectively manage events, relationships, presentations, promotional materials and online activities

* Marketing automation experience

* Knowledge and experience of lead generation

* Knowledge of the lead funnel

* Knowledge of and experience with content marketing

Other requirements;

* You will ideally have a marketing qualification

* Some knowledge of the IT industry would be advantageous but is not required

* PC literate including Office 365 is preferred but not critical for the correct candidate

This role is working for an innovative company and offers a highly competitive salary, £30k depending on experience - benefits include 25 days holiday plus bank holidays. They also have a great work environment, recently winning the Large Business of the year and the Employer of the Year in the Vale 4 Business Awards. They provide breakfast and snacks for their staff, as well as a game room with darts, gaming systems, and a pool table. They hold several employee events each year and it's not too late to be there for this year's Christmas party. The firm is also very involved in the community, donating to a new cause every quarter through an employee event. They also sponsor the Trifecta 3Peaks Challenge in Oxfordshire and are corporate sponsors of the Ashmolean Museum and have employee privileges and perks as a result. The company has had 30% growth year over year for 5 years and there is a lot more growth to come. This is a huge opportunity for a digital marketeer to make their mark with a rising star.

By applying for this role you give permission for Purely Recruitment to submit your personal information contained within your CV or any other relevant information provided in order for the prospective employer to review your application for the specific role applied for. Purely recruitment will not submit or use your personal information for any other purposes other than for searching for alternative employment

Reference: 612544645

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