VP Strategy, Marketing Sciences

Posted on Jan 19, 2019 by Ayzenberg Group, Inc.

Not Specified, PR
Sales
Immediate Start
Annual Salary
Full-Time
Are you a strategic leader who can inspire and build internal teams, represent the agency as the face of Strategy within new opportunities, and lead by example as a "player-coach?". We are looking for an experienced and proven VP of Strategy to lead and provide vision for the discipline at large. The ideal candidate is big idea thinker who understands how to translate consumer insights into actionable creative strategies in a fast-paced and collaborative environment. This individual will also have proven competence in both digital and integrated strategy, especially as it pertains to using social data as a way of informing brand planning and positioning, and the ability to communicate well across a variety of disciplines.. This role will require a passion for framing problems, thinking in new directions, challenging assumptions, and being fearless about asking the next question.. 10+ years of agency or client-side experience within strategic communications and/or brand planning.. Excellent presenter and facilitator, adept at leading meetings with high level clients and colleagues.. Passion for bringing new, and sometimes challenging, thinking into the ideation process.. Articulate in communicating ideas across cross-functional teams and using strategic insights as direct inputs to the work they produce.. Proven expertise working with data and analytics to inform audience segmentation and insight.. Finds inspiration from a wide variety of sources and is ahead of the curve on audience insights, consumer journey, and measurement trends.. A keen understanding of how to connect brand objectives to KPIs, including deep familiarity with analytics and reporting.. Extensive knowledge of established and emerging media technologies.. Ability to work proactively within the context of an independent, social first agency that breaks the mold of the traditional agency both in vision and execution.. Takes responsibility for the maturity and growth of their direct reports.. Develop and execute on the strategy that defines the future of the discipline.. Expertise in applying both qualitative and quantitative analysis to brand strategy and planning.. Growth oriented with existing clients and compelling within business development pursuits.. The ability to be a "both brain" thinker, with an advanced aptitude for being analytical and creative.. A passion for understanding audiences and consumers through data-driven insights.. Just a few reasons why you should choose the [a] team.... We're a Frontline agency. Creative, driven by data, shared with vision. It's what we do for our clients, and here's how we do it:. We listen. Data is everywhere around us; the trick is turning that noise into insight. We've got pioneering analysts with proprietary cyborg ears all over the web and social media--curating and interpreting, informing everything we do in real-time, allowing us to stay always in front of what consumers want.. We create. The best creative is born through Idea Darwinism. In our shop, concepts can come from anywhere and anyone. But when it's time to execute, all our mingling people work, think, and create together, fluidly Voltroning into a slightly different super-machine for every project. The ecosystem we live in doesn't stay in compartments, so neither do we.. We share. We're not above the trendiest trends, but our real passion is to stay in front of them. From the latest and greatest in culture to whatever sci-fi tech is coming around the bend, we care deeply about how we share your brand story. That's why we include a social perspective in every one of our campaigns, so we can bring you to where your audience is engaged.. Listening. Creating. Sharing. Nimbly bringing it all together: that's what we do. And we can do it with you.. Glassdoor has millions of jobs plus salary information, company reviews, and interview questions from people on the inside making it easy to find a job that's right for you.
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Reference: 614624731

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