Dir Athletics Media Relations

Posted on Jan 18, 2019 by Coker College - Hartsville, SC

Hartsville, SC 29550
Leisure & Sport
Immediate Start
Annual Salary
Job Description
Coker College is seeking applications for the position of Director of Athletics Media Relations.

The Director of Athletic Media Relations leads and directs all aspects of the sports information office for a NCAA Division II athletic program. The person is responsible for implementing a comprehensive athletics communications plan to enhance the exposure of Coker Athletics. The person coordinates Coker Athletics communication including: schedules, game web casts, competition results and statistics, athlete/coach profiles, awards, service and interest stories. The person provides timely, accurate information to meet the needs of Coker fans, build campus and community interest, and tells the Coker athletics story.

The Director of Athletic Media Relations will:

  • Provide strategic direction for and maintain a comprehensive athletics communications program, including the Coker Athletics website (including current information for all sports, timely information on competition results; athlete, coach and staff profiles; service, interest, and student outcomes stories
  • Oversee all social media marketing platforms (e.g. Instagram, Twitter, Facebook, YouTube, SnapChat). Produce videos and interviews with student-athletes and coaches.

  • Supervise game day webcasting, programs, setup and personnel operating the scorer's table, game statistics, and timely communication of results on the athletics website. Must be proficient with the use of Stat Crew and Genus NCAA livestat statistics programs.

  • Oversee all broadcasting productions.

  • Oversee all athletics statistical compilation and reporting all scores and statistics to the conference and the NCAA.

  • Manage nominations for student-athlete of the week recognition and conference, regional and national end of the year awards.

  • Build a talented, diverse, and inclusive Sports Information team; supervise two graduate assistant Sports Information personnel, student interns, and game day staff (e.g. scorer's table, statistics).

  • Establish and maintain good communication with radio, television, print and electronic media representatives.

  • Work to a) enhance the visibility of the Coker Athletic program in the conference, state and nationally, b) advance the Coker mission, vision and branding, c) develop and implement printed and online materials aligned with Athletics design standards. Develop all major news releases (e.g. championship competitions, coaching appointments, NCAA Postgraduate Scholarship awards).

  • Provide student-learning opportunities (e.g. communication internships, directed studies, and Sport Management internships).

  • Maintain a permanent record of sports statistics, rankings, awards, photos, trophies; oversee sports information technology; and manage the sports information budget. The ideal candidate has strong leadership capability and has the ability to motivate and persuade others in a positive direction. The incumbent is well organized, works efficiently, and is successful with time management. Excellent communications and public relations abilities are a must.

    A Bachelor's degree from an accredited institution is required and a master's degree is preferred. 3-5 years of intercollegiate sports information experience is preferred.

    This is a permanent, full-time, exempt, 12-month position reporting to the Vice President of Athletics Please send cover letter, resume, contact information for three professional reference, along with writing examples to .

  • Reference: 614572162

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