Asst. VP of Earned Media and Social Media

Posted on Dec 19, 2018 by Emory University

Not Specified, PR
Design & Creative
Immediate Start
Annual Salary
Full-Time

The employer is an educational institution.

  • Reporting to the Vice President of Enterprise Communications and Reputation Management, a superior earned and social media team leader is sought to position the international research university among a range of audiences.
  • Leads a shared services team of earned and social media professionals that connects strategic content with stakeholders around the globe.
  • Understands how to shape original content to maximize potential for engagement.
  • Expertise in recognizing news value inherent in research and academic thought leadership.
  • Candidate will have excellent media relations skills, particularly in national and international markets.
  • Knowledge of higher education and health care media a plus.
  • In addition, the candidate will be a leader in social media strategy, including best practices in SEO and audience engagement through different social platforms.
  • Experience in media training a plus.
  • Performs additional duties as required.
  • A bachelor's degree in communications, journalism, public relations, or a related field
  • Ten or more years of senior-level communications management experience.
  • A master's degree is preferred.
  • Superb writing skills, a sharp news sense, keen analytic abilities.
  • Proven track record in successful national and international media placement.
  • Demonstrated knowledge of/experience in mainstream, digital/online and social media.
  • Experience working for a large, complex organization; experience working for an institution of higher education is preferred.

Reference: 597254067

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