eCommerce Content Manager

Posted on Dec 10, 2018 by HUGO BOSS

New York City (Manhattan), NY
Retail Trade
Immediate Start
Annual Salary
HUGO BOSS is one of the leading premium fashion and lifestyle companies with around 14,000 employees worldwide. We work on innovative projects with passion and enthusiasm and create space for a variety of working methods. We give you the opportunity to support our digital transformation and create new impetus - because to create something extraordinary, we must explore new paths together. Join our team and shape your personal future at HUGO BOSS! Find out: eCommerce Content Manager HUGO BOSS Fashions, Inc. | New York City | United States | Full-time What you can expect: The eCommerce Content Manager role is responsible for all on-site product content organization and spearheads all site merchandising initiatives. This includes, but is not limited to, overseeing the activation and optimization of the onsite shopping experience. This role also drives site optimization within the existing Product Information and Content Management systems and is supported by the eCommerce Content Associate and eCommerce Coordinator.

Site Merchandising & Content Management for
Manage the site content and product "go-live" schedule to ensure that products are activated in a timely manner, maximizing selling time on site

Oversee the product activation process, which includes ensuring products are strategically categorized for maximized selling exposure, and accurately filtered.
Coordinate product photography needs with Creative Services, EU counterparts, and licensed vendors.
Work cross functionally with 3rd party vendors including a recommendation engine and SEO
Constantly QA the site to ensure customer facing content and merchandising are accurate
Manage the general content budget
Optimize content to improve the customer experience, journey - maximize to understand the customer path on
Work within Demandware platform to ensure product catalogue is accurate, implement sorting rules and ensure price book hygiene is maintained.

Analytics & CRO

Using analytics, heat mapping and the A/B testing platform, ideate new site features and strategies to improve UX and CRO
Align with the eCommerce Project Manager and EU counterparts to test and execute new features
Work with the eCommerce Marketing Associate to create, optimize, and update innovative on-site consumer guides and tools.
Work cross functionally with tag management team to ensure proper tagging for the site
Provide adhoc reporting

Marketing Support

Work with the eCommerce Content Associate and Digital Marketing Associate to oversee the marketing content publication on site
Optimize content to improve the customer experience and journey
Curate marketing concept shops in coordination with campaign launches and e-mail blasts

Your profile:

Bachelor's Degree (preferably in Business Administration)
Minimum of 4 - 5 years of experience in digital retail, specifically content management, site merchandising, and product photography
Must be reliable, self-motivated, and highly organized with a strong attention to detail and accuracy
Must be able to work independently/take initiative and challenge the existing operations when necessary
Must be able to work cross-functionally with multiple vendors, as well as both domestic and international departments within the Hugo Boss company
Must have excellent communication skills
Must be able to work efficiently in a fast paced environment
Must demonstrate a positive attitude, flexibility, and passion for continuous improvement
Must possess a deep understanding in the trends, needs, innovations, and pace of the eCommerce industry
Experience with Google Analytics, tagging, SEO, heat mapping tools, A/B testing platforms, and ticketing systems is a plus
Experience working with a Product Information and Content Management systems

Your benefits:
HUGO BOSS offers a comprehensive benefits package which includes:

401(k) with company match
Medical, Dental, Vision Benefits
Voluntary benefits and critical Illness
Company sponsored life and disability benefits
Discounts for auto/home/pet insurance
Commuter benefit program
A discount program for gym membership at New York Health and Racquet Club
Employee discount program
12 paid Holidays
21 paid days off (pro-rated based on first year of employment)

Reference: 598321634

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