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Marketing Content Specialist - Banking

Experis AG

Posted on Jun 17, 2022 by Experis AG

Zürich, Switzerland
Accountancy
Immediate Start
Annual Salary
Contract/Project

Marketing Content Specialist - Banking

Experis is the global leader in professional resourcing and project-based workforce solutions.

Overview of contract

On behalf of our client, a leading financial services institution in Zürich, we are looking for a Marketing Content Specialist to help turn complex information into something digestible and understandable.

This is a 6-month contract based in Zurich

Main responsibilities

  • Working closely with the advertising team and internal stakeholders to develop integrated and data-driven assets from storytelling concept to realization that resonates with our target audiences and drives engagement.
  • Ensuring messaging and visuals are consistent, compelling, relevant and channel optimized delivering a seamless user journey.
  • Supporting digital campaigns and helping to execute high level in-person events across the word.
  • Managing and executing social media campaigns from strategy, governance, and execution to support proprietary content thought leadership programs.
  • Be responsible for the editorial planning, development, and optimization of content for both paid and owned channels
  • Working closely with our data experts to derive insights from testing and optimization activities and support the continuous development of our best practices.
  • Collaborating closely with various brand management teams to support the re-launch of the global brand campaign.
  • Translating corporate and financial contents into engaging content for various platforms, influencers, social and more.
  • Liaising with creative and media agencies to ensure smooth and timely execution of campaigns.
  • Supporting the piloting and implementation of new channels and tools.

Your skills:

  • Degree holder preferably in marketing/communications or any related disciplines.
  • Have general sense of visual and editorial communications.
  • Experience working in a regulated environment would be a plus.
  • Ability to build rapport, trust and credibility with senior leaders, key stakeholders, and other communicators.
  • Awareness of cross-cultural communication challenges in an international organization.
  • Strong analytical and problem-solving skills coupled with hands-on implementation skills.

If you are interested in this opportunity, we look forward to receiving your CV or if you have any questions, contact us.

Take the next step and send us your CV and contact phone number on which we can reach you during working hours.

Due to Swiss work permit restrictions, we can only consider applications from Swiss nationals, EU citizens as well as current work-permit holders for Switzerland.

By applying, you agree to the storage and processing of your data for the application process. We strictly comply with the applicable data protection laws

Reference: 1632788380

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