Social Media Manager

Posted on Nov 17, 2018 by 2K

Novato, CA 94945
Leisure & Sport
Immediate Start
Annual Salary
What We Need: 2K is looking for an experienced social media manager - someone that has worked on high-profile social media campaigns for consumer products, and has the knowhow to make an impact on 2K's biggest franchises through effective and engaging social media campaigns. As an individual contributor within a multidisciplinary team, you will work with the 2K content team to create and execute social media strategies for upcoming 2K titles on Facebook, Instagram, Twitter, YouTube, Twitch, and other social platforms, as well as manage their growing player communities. Through compelling content designed specifically for social media channels, you'll develop and maintain relationships with community influencers, grow social media followings, and engage with video game consumers on these social platforms. What You Will Do: Create and execute strategic social media campaigns for upcoming 2K titles Manage the 2K content team of writers, artists, and video producers to conceive and develop effective and engaging content across multiple social media channels on a daily basis, in a variety of formats including written, visual, video, and more Be a team expert on the use and best practices for major social platforms, including Facebook, Instagram, Twitter, YouTube, Twitch, and more Cultivate and maintain relationships within our player communities by engaging with fans both online and in-person Collaborate with 2K's communications managers and brand managers to execute cohesive social media promotional campaigns that integrate public relations and product marketing activity Partner with 2K's digital marketing strategist to maximize social media reach and influence Track and report consumer sentiment across company social media channels and use data to inform recommendations Who We Think Will Be A Great Fit: If you're an outgoing, self-motivated, and experienced communications professional, you might be the right fit for 2K's multidisciplinary team of social media managers, community managers, and PR pros. You'll have interest in and experience being a key contributor to strategic product marketing campaigns, and will thrive on working autonomously on your portion of the broader communications plan. You'll have expertise with multiple social media platforms, including Facebook, Instagram, Twitter, YouTube, Twitch, and more. You'll be experienced in using analytics to measure and track community sentiment, reach, and engagement over time. You'll collaborate with the 2K content team to produce compelling and engaging content for our social channels. Ideally you will write well, present well, and have demonstrable client-service experience. Bachelor's Degree in Communications, English, or a related field Minimum of three years of social media management or community manager experience, preferably for a major consumer products brand or video game company Have created and executed a community-focused social media campaign Excellent verbal and written communication skills with a portfolio of published professional work; ideally in a variety of mediums including long-form and social media Experience building communities on, and practical knowledge of, all major social media platforms, particularly Facebook, YouTube, Twitter, Instagram, and Twitch Proven ability to work both in a team setting, as well as independently drive campaign efforts as needed Experience using analytics to measure and track community sentiment, reach, and engagement over time Solid understanding of video games and the video game landscape; preferably with a knowledge of 2K's franchises If becoming a thought leader within a top publisher and making your mark on some of the best video games in the industry interests you, please apply! **Please tell us about how video games are part of your life when you submit your cover letter. Cover letters count as part of the application requirements for this role.**

Reference: 561328950

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