Marketing Coordinator

Posted on Nov 14, 2018 by YMCA

Valparaiso, IN 46383
Leisure & Sport
Immediate Start
Annual Salary
Full-Time
Marketing Coordinator

Do you have a background with copy writing, social media and graphic design? Join us as a Marketing Coordinator!

YMCA

YMCA of Valparaiso Indiana Inc.

Location

Valparaiso, IN

Job Description

This position supports the work of the Y, a leading nonprofit committed to strengthening community through youth development, healthy living and social responsibility. The Marketing Coordinator assists with the creation of marketing strategies, communications and public relations activities, both external and internal. This position primarily presides over asset development and social media relations for the organization, in accordance with the strategic planning set forth by the Sr. Director of Advancement and the Associate Director of Marketing.

Qualifications

  • Bachelor's Degree in Fine Art or Graphic Design preferred; related field or equivalent experience required
  • Experience working with electronic files for commercial print production required
  • Attention to detail with emphasis on accuracy and quality, and a critical eye in terms of aesthetics required
  • Ability to work in a fast-paced team environment required
  • Ability to prioritize work to balance multiple projects and deadlines required
  • Excellent verbal and written communication skills required
  • Exceptional customer service skills required
  • Proficiency in InDesign, Photoshop, and Publisher required
  • Nonprofit experience preferred
  • Print and digital portfolio and expertise required
  • 3-5 years of graphic design experience in print and digital formats preferred


Essential Functions

  • Develops and executes the YMCA message, voice, and strategic marketing efforts to meet the goals of the strategic plan.
  • Develops appropriate messaging and materials to be used for financial development, membership and program promotions.
  • Oversees social media development.
    • Ensures the organization's participation in Facebook, Instagram, Twitter and other social media outlets.
    • Strategically guides social media marketing at our Y to support and grow programs and membership.
  • At times, coordinates outside support staff, consultants and/or contracted services in the area of marketing and communications.
  • Participates in an integrated and coordinated approach to marketing and communication throughout all departments; builds strong internal communications, assisting the organization to both inform and stay focused on strategic initiatives.
    • Collaborates closely with departments to synchronize overall branding and messaging, and to communicate outcomes commensurate with the mission, program offerings, and services.
  • Oversees creation and distribution of all print, electronic, and mobile communications for programs, philanthropy, executive needs, including but not limited to annual reports, press releases, program guides, brochures, speeches, calendars, website, social media, and other materials in print and electronic formats.
  • Ensures brand compliance, message clarity, best-practices design and layout, and drives overall consistency of marketing materials.
  • Follows emergency procedures and safety precautions. Follow procedures for reporting all accidents, incidents and hazards.
  • Adheres to all policies, rules, and regulations as outlined in employee handbook and other communications. Obtain and maintain required training(s).
  • Accepts additional assignments as deemed appropriate, within the scope of the job description.


  • Hourly

    $13.00 - $15.00

    How to Apply

    Apply Online

    Opens a new window

    Resumes Accepted Until

    11/21/2018

    Reference: 561325174

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