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Digital & Ecommerce Manager


Posted on Jan 19, 2021 by CV-Library

London, United Kingdom
Immediate Start
Annual Salary

Veblen is looking for a Digital & Ecommerce Manager with a minimum of 5 years’ experience to take on an exciting new role working for a bespoke Health & Beauty brand. Based in London, we are looking for commercial candidates who excel in online trading and digital optimisation. This person will be targeted on sales growth and traffic conversion. Previous experience within the beauty, luxury beauty or wider luxury goods industry is essential for this position. Responsibilities: * Responsible for the management of the website. You will be working alongside the marketing team to create content and activity that supports the marketing strategy. * Optimise the customer journey based on analytical data and ensure it is in-line with brand guidelines and UX best practice * Work on new launch strategies with wider teams. * Manage and drive all on site KPI’s * Be responsible for all online promotions. * Manage out IT provider to ensure the smooth running of the software * Work to achieve direct website revenue targets * Weekly and Monthly reports of KPI’s to management team * P&L management * Managing expenditure budget for the website across all areas of digital marketing * Execute product selection and placement for email campaigns, brand collaborations, etc. * Ensure stock holdings are in place for the channel and warehouse costings * Manage digital marketing campaigns to build brand awareness with new customers and encourage repurchase * Responsible for contracted Paid Search & Paid Social agencies * Experience building and optimising a relevant and innovative CRM programme * Drive the overall email strategy and oversee the development of the email calendar and strategy including execution of BAU email campaigns, automated (welcome flow) campaigns and reporting * Build manage and drive Affiliate Partnerships programme Experience: * 5+years in a similar position within the beauty, luxury beauty or wider luxury goods industry * Experience managing eCommerce platforms – ideally Shopify. * Experience with email campaign management, agency management, paid-for search marketing tools * Great understanding of Google Analytics * A strong leader with great attention to detail and the ability to adapt ideas and concepts to specific brand guidelines As part of the application process, we will store your details on our database. Due to the high volume of applications we receive, we are unable to respond to every applicant. Successful applicants will be contacted by the relevant consultant. If you haven’t heard from us within 2 weeks, then unfortunately, your application has been unsuccessful at this time, but please do continue to check our website for other suitable opportunities

Reference: 213043819

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