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Marketing Data Architect

Posted on Oct 11, 2020 by Cognizant

Raleigh, NC
IT
Immediate Start
Annual Salary
Full-Time

We continuously seek exceptional associates when recruiting new employees. We pride ourselves on having extensive experience working with clients in all major markets. Cognizant's delivery model is infused with a distinct culture of high customer satisfaction. We consistently deliver positive relationships, cost reductions and business results. At Cognizant, we believe those who challenge the way they work today will own the way tomorrow.

Marketing Data Architect

We are currently seeking a Marketing Data Architect and Engineer with experience in digital marketing technology and data analytics solutions. The architect will be participating in developing/unit testing/documenting and deploying data-driven solutions. Our ideal candidate will be passionate about optimizing our marketing data infrastructure. The position requires building strong technical hands-on-skills and experiences as well as establishing close business relationships and working closely with analytics and marketing stakeholders

Key Responsibilities / Duties

Directly participate in partner and prospective partner meetings to help understand partner marketing data strategize data solutions. Knowledge of data and analytics solutions for media buying is strongly preferred.

Collaboratively define, document, communicate, and execute technical requirements for data solutions

Contribute to data-enabled product vision and feature backlog

Define and own the data engineering roadmap for measurement of campaign effectiveness and efficiency

Able to immerse yourself in all aspects of marketing, understand the problems, and tie them back to data engineering solution

Own the creation, definition, and maintenance of user attributes used to build segments for audience marketing

Required Skills

A successful candidate must have a demonstrable background with experience in big data, data management, data lakes, data hubs, and data-driven CRM. Skilled in data getting created from marketing platforms like Salesforce Pardot, Adobe Analytics, AEM, Audience Manager and CDP.

Strong understanding of all marketing technology platforms such as DMP, CDP, and data visualization platforms

Build new, and improve existing, data pipes to enable faster and smarter data assets that will allow new and innovative marketing technologies

Participate in data strategy and road map exercises, business intelligence/data warehouse product selection, design, and implementation

Extensive, proven knowledge of Data Warehousing technologies, or Big Data (Hadoop and related technologies), either as a Data Warehouse or as a Big Data engineer or as a Data Scientist

Solid general architectural skills, with proven expertise in delivering complex data systems

Work with analytics tools such as Tableau and Adobe Analytics to combine and analyze the results of the campaign

Experience in designing and managing data marts, data warehouse platform

Education and Experience Required

BS degree in Computer Science or Engineering discipline

10+ years of work experience showing growth as a Lead Data Engineer

5+ years of experience in working with marketing data engineering in an enterprise

Architecting and implementing ETL and data replication solutions that provide timely and accurate ingestion of data to data warehouses and data lakes

Ability to work on multiple areas like Data pipeline ETL, Data modeling & design, writing complex SQL queries, etc

Problem solver with excellent interpersonal skills with the ability to make sound complex decisions in a fast-paced, technical environment

Strong written and verbal communication skills

Cognizant will only consider applicants for this position whom are legally authorized to

Work in the United States without company sponsorship (H-1B, L-1B, L-1A, etc.)


Reference: 27812605

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