Paid Media Traffic Analyst
Posted on Oct 11, 2020 by Salt
Paid Media Traffic Analyst - Globally Established Sportswear Brand - Immediate Start
Salt's client, a Globally Established Leading Sportwear brand are searching for a Paid Media Traffic Analyst to join their Global Product team. This is an immediate starting, fully remote working role and will run until the end of 2020.
Working closely with the Product team you'll be looking after everything data related including reporting, requirements, project delivery, tracking and analysis. Your role will focus on evaluating, prioritising all paid media initiatives, monitoring their impact as well as implementing frameworks to track the success of these initiatives. The ideal candidate must hold a strong analytical skill set as you will be required to manage data sets across a number of different sources and understand the impact of these initiatives on the main KPI's in this area. Previous experience with Adobe Analytics or Google Analytics is essential.
4+ years of hands on experience in Digital Analytics
Extensive knowledge of the Ad tech landscape and Paid Media Marketing Channels in particular Paid Search and Paid Social
Design and build BI solutions working with the Product teams
Develop dashboards and present findings back to the business
Analysis complex and large data sets
Help decide and monitor key KPI's
Work with stakeholders to define data strategy and develop insights to drive additional growth opportunities
Web & Mobile analytics tools such as Google Analytics and Adobe Analytics
Python/R/Alteryx (would be a bonus)
If you feel that you would be a great fit for this role and are immediately available, get in touch - (see below)