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Multimedia Sales Representative

Posted on Feb 1, 2020 by Babcox Media

Akron, OH 44301
Immediate Start
Annual Salary

Babcox Media Inc. is an Akron, Ohio-based B2B print, digital and video media company with concentration in the automotive aftermarket, powersports, performance, collision, commercial fleet, engine building, transmission and tire industries, is seeking a full time Multimedia Sales Representative.

Job Responsibilities (not all inclusive):

  • Conveys and understands the Babcox story and executes focused, results oriented advertising and marketing communications programs on behalf of our clients (digital, video, print, data, webinar, podcast, etc.);

  • Builds lasting customer relationships based upon trust and strategic thinking;

  • Serves as a key partner for our customers and is knowledgeable of customer's brands, products and audiences;

  • Achieves sales goals by developing and servicing existing, new and inactive accounts; interacts in a professional and courteous manner to all stakeholders;

  • Provides expert digital counsel to clients and serves as the translator between clients and our digital team.

  • Communicates client marketing objectives to internal stakeholders in a timely manner and helps our clients make smart marketing decisions;

  • Constantly considers our expanding product mix relative to the needs of our customers and stays in continuous contact with customer to ensure opportunities are presented in a timely manner;

  • Analyzes account profitability to ensure that the customer is receiving real value and that the company is realizing a profit;

  • Responsible for ensuring digital marketing tasks are completed on time and on budget;

  • Gathers marketplace information on pricing, products, competitive advertising schedules and placements;

  • Utilizes all appropriate sales presentation tools to deliver custom developed marketing solutions to our customer in the most compelling manner;

  • Stays abreast of the calendar of key industry events and conferences and regularly attends such events.

Job Requirements:

  • Preferably, 3 to five years of proven outside sales experience and ideally in the capacity of media sales;
  • Bachelor's degree required;
  • Experience and familiarity with digital media sales including audience targeting, marketing automation, and social media solutions as it relates to business-to-business marketing;
  • Lead generation, lead management and Google Analytics experience is a plus;
  • Demonstrated ability to convert prospects and close deals while maintaining sales quotas;
  • Self-driven with an entrepreneurial spirit;
  • Goal driven with the ability to adapt to change regarding new opportunities;

  • Excellent presentation and organizational skills;

  • Excellent written and verbal communication skills;

  • Ability to work independently as well as within a team;

  • Enthusiastic attitude;

  • Ability to travel;

  • High level of integrity and work ethic;

  • Working knowledge with CRM software;

  • Computer skills in Microsoft Word, Excel and PowerPoint.

Babcox Media offers competitive salary and benefits, as well as a 401k retirement program. Qualified candidates are encouraged to send their resume and a cover letter to the attention of Barbara Kimbrew at (see below). No phone calls please.

Please note: Babcox Media does not provide relocation assistance.

Reference: 835635691

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