Social Media Lead 12 month FTC

Social Media Lead | 12-Month FTC (Maternity Cover)

Salary: Up to £45,000 | Hybrid: 2-3 days in the office | Start: September
We're looking for an experienced Social Media Lead to join a growing marketing team on a 12-month fixed-term contract. This is a hands-on role where you'll lead the social media strategy while creating engaging content and driving community growth across multiple consumer brands.
The role:

Develop and deliver organic and paid social media strategies.
Create engaging social-first content across platforms including Instagram, TikTok, Facebook and LinkedIn.
Plan and execute campaigns to support product launches and key commercial moments.
Manage content calendars, reporting and performance optimisation.
Build engaged online communities through creators, ambassadors and user-generated content.
Support influencer activity and social commerce initiatives.
Analyse performance, report on KPIs and identify opportunities for growth.
Collaborate with internal marketing, eCommerce and creative teams, as well as external agencies.
About you:

Around 5+ years' experience in social media, digital marketing or content.
Proven experience developing successful multi-channel social strategies.
Confident creating, filming and editing short-form social content.
Strong understanding of paid social, analytics and emerging social trends.
Commercially minded with excellent copywriting and stakeholder management skills.
Experience within consumer, retail, beauty, fashion or FMCG would be beneficial.At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.

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