Internal Sales Executive

The Internal Sales Executive serves as a vital link between the marketing and sales teams at Switch2, fostering collaboration to drive lead generation and unlock new business opportunities. This dynamic role focuses on qualifying leads, managing CRM systems, supporting the business development function, and contributing to marketing efforts - all with the goal of increasing sales and customer engagement.

Core Responsibilities

Lead & Opportunity Management

Qualify marketing-generated leads across multiple channels (e.g. HubSpot, website, events)
Collaborate with Marketing to shape and execute targeted sales strategies
Manage and delegate inbound enquiries via the sales inbox
Identify and nurture opportunities using digital assets
Ensure qualified leads are accurately entered into the CRM

CRM & Data Management

Maintain, cleanse, and optimise CRM data for reporting, campaigns, and prospecting
Provide comprehensive reports to the Head of Business Development, including:
Lead-to-order conversion rates
Value and volume of new quotes
Opportunities won from active pipelines
Analysis of lost opportunities and root causes

Business Development Support

Manage the BDM asset library (e.g. marketing collateral, templates)
Prepare sales quotes, track progress, and analyse win/loss outcomes
Answer and appropriately redirect inbound calls
Support BDMs with up-to-date project-specific sales and marketing resources

Event Coordination

Assist with the planning and follow-up of industry events
Represent Switch2 at events to increase brand awareness and generate leads

Key Deliverables

Conduct outbound follow-up with warm leads and prospects to drive conversion
Build marketing and sales reports and dashboards to track performance
Cleanse legacy CRM contact data and integrate new lead information
Provide timely and professional client support regarding Switch2 services

Relationship Management

Identify key decision-makers and nurture engagement plans alongside BDMs
Strengthen collaboration between marketing and sales to ensure alignment
Maintain accurate and timely records of all account activity
Ensure a high level of internal and external customer service

Skills & Behaviours

Highly organised with strong multitasking abilities
Proactive mindset and confident communicator (verbal and written)
Able to manage time effectively under pressure
Strong administrative discipline with excellent attention to detail
Experienced in fast-paced environments with clear delivery focus

Essential Qualifications & Experience

Minimum 3 years of high-level administrative or sales support experience
Proven knowledge of modern office systems and processes
Proficient in Microsoft Office - especially Excel (reporting, data analysis)
Familiarity with CRM tools and digital marketing platforms (e.g. HubSpot)

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