Digital Marketing Executive

Digital Marketing Executive
£35,000 - £40,000 + Career Progression + Performance Rewards
Market Harborough - Hybrid Working Available Following Onboarding

Are you a commercially-minded marketer who enjoys creating opportunities rather than simply managing campaigns?

We're looking for a proactive Digital Marketing Executive to help drive the next phase of growth for an established and highly respected SME. This is an opportunity to join a business with exceptional staff retention, a loyal client base, and a genuine commitment to developing its people.

The business has built long-standing relationships with its customers and enjoys an excellent reputation within its sector. Now, we're looking for someone who can bring fresh ideas, map new markets, identify opportunities, and create a structured lead generation strategy that puts the business in front of more prospective customers.

This is not a role for someone who wants a large budget and a team of specialists. Instead, you'll be someone who thrives on finding creative, low-cost, high-impact ways to generate awareness, engagement and leads. You'll have the freedom to shape the marketing approach, test new ideas and make a measurable commercial impact.

The Role
You'll take ownership of identifying and engaging new business opportunities through a multi-channel marketing strategy, including:

Researching and mapping target markets and ideal customer profiles
Building and executing organic lead generation campaigns
Managing LinkedIn outreach and social engagement strategies
Creating and distributing content across digital channels
Supporting email marketing campaigns and nurturing activity
Developing prospect databases and audience segmentation
Working closely with the sales function to generate qualified opportunities
Tracking campaign performance and identifying areas for improvement
Identifying future opportunities for paid marketing activity as the business grows
What We're Looking For

Experience in digital marketing, lead generation, business development marketing or demand generation
Strong understanding of LinkedIn, email marketing and organic outreach strategies
Comfortable researching markets and building prospecting plans
Ability to create engaging content and marketing assets
Commercially aware with a focus on generating measurable results
Self-motivated, organised and capable of working independently
Someone who enjoys testing ideas, learning quickly and finding innovative solutions
Why Join?

Genuine opportunity to influence business growth
Autonomy to shape and develop the marketing strategy
Work directly with senior leadership and see the impact of your work
Strong culture with excellent employee retention
Long-term career progression opportunities as the marketing function expands
Flexible hybrid working after onboarding
A business that rewards contribution, initiative and success
If you're the type of marketer who gets excited by building something, generating opportunities and making a visible difference to a growing business, we'd love to hear from you.

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