Required for a six-month, mainly remote ccontract, a business application expert to support the successful expansion and adoption of a new Customer Data Platform (CDP).

Role: To work closely with both business, operations and technical teams to ensure a high-quality, scalable and efficient CDP setup and use case implementation, that enables data-driven marketing globally.

This is a hands on, cross-functional role, requiring someone comfortable with both technical troubleshooting and business context, capable of managing between platform support, configuration and data model improvements when needed.

Key Responsibilities

• Incident handling and troubleshooting: Act as first line support for platform issues. Quickly investigate and resolve incidents that affect data flows, audience delivery or platform behaviour.
• Monitoring and optimisation: Keep an eye on platform performance and usage (eg. sync success rates and consumption). Identify inefficiencies and suggest improvements.
• Configuration and governance: Manage platform configurations, access control (RBAC) and approval flows. Ensure our platform remain compliant, secure and aligned with our operating model.
• Collaboration with data teams: Work closely with data engineers and analysts on integrations, pipelines and data model updates. Especially using tools such as dbt, Terraform and BigQuery.
• Documentation and knowledge sharing: Create and maintain documentation and troubleshooting guides.
• Quality assurance: Run regular checks and tests across key audience use cases to ensure data quality and consistency.

Key Qualifications & Skills

• Understanding of marketing activation, customer service and other customer data use cases
• Understanding of CDP capabilities such as audience segmentation, identity resolution, personalisation and campaign delivery.
• Hands on experience with CDP's (eg Hightouch, ActionIQ, Segment, Mparticle).
• Familiar with GDPR and data governance practises.
• Data engineering knowledge, especially GCP BigQuery, dbt and Terraform to understand and support how data is modelled and activated in the CDP.
• Strong troubleshooting mindset with the ability to follow data across systems and quickly identify root causes.
• Clear communication skills, comfortable working with tech teams and marketeers across different regions.

To arrange a Teams-based interview, please email in the first instance, your CV to (see below)

WA Consultants is an Employment Business and an Employment Agency as described within The Conduct of Employment Agencies and Employment Businesses Regulations 2003.