Head of Public Sector Marketing, UK & Ireland, Google Cloud
Posted on Apr 4, 2025 by Harvey Nash IT Recruitment UK
City, London, United Kingdom
Sales
Immediate Start
£40 - £45 Hourly
Contract/Project
- At least 6+ years of relevant B2B marketing experience.
- Campaign management Knowledge of the marketing campaign life cycle, this includes planning, strategy, execution, and reporting of a campaign.
- Go-to-market activities knowledge Understanding of user needs, helping products go-to market, and giving feedback to improve products.
- Generate demand for Google Cloud products by landing integrated campaigns and marketing activities in the UK Public Sector.
- Create and execute UK Public Sector marketing activities, working with multiple, Matrix ed stakeholders to craft messaging, content, and channel strategy.
- This includes knowledge of how to define and/or position a brand, as well as implementation of strategies to improve it (eg, advertising, digital marketing, partner events).
- Drive mind-share and demand generation activities such as events, social, and advocacy programs.
- Ability to influence and inspire an audience by crafting stories using data that elicit empathy or create buy-in.
- Track and analyse the effectiveness of our marketing activities to monitor ROI and progress against key business objectives.
Reference: 2926060259
https://jobs.careeraddict.com/post/102698595
Head of Public Sector Marketing, UK & Ireland, Google Cloud
Posted on Apr 4, 2025 by Harvey Nash IT Recruitment UK
City, London, United Kingdom
Sales
Immediate Start
£40 - £45 Hourly
Contract/Project
- At least 6+ years of relevant B2B marketing experience.
- Campaign management Knowledge of the marketing campaign life cycle, this includes planning, strategy, execution, and reporting of a campaign.
- Go-to-market activities knowledge Understanding of user needs, helping products go-to market, and giving feedback to improve products.
- Generate demand for Google Cloud products by landing integrated campaigns and marketing activities in the UK Public Sector.
- Create and execute UK Public Sector marketing activities, working with multiple, Matrix ed stakeholders to craft messaging, content, and channel strategy.
- This includes knowledge of how to define and/or position a brand, as well as implementation of strategies to improve it (eg, advertising, digital marketing, partner events).
- Drive mind-share and demand generation activities such as events, social, and advocacy programs.
- Ability to influence and inspire an audience by crafting stories using data that elicit empathy or create buy-in.
- Track and analyse the effectiveness of our marketing activities to monitor ROI and progress against key business objectives.
Reference: 2926060259
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